Wisdom From The ASICS Blog

"Q: What is your opinion about barefoot running?

"A: The current barefoot running craze irritates me! I agree with the premise that runners can learn a great deal from understanding the foot strike and body position that occurs naturally when you run barefoot. However, I believe running barefoot should be incorporated as a drill that you do in small doses under controlled circumstances. For the general population, barefoot running is more likely to cause injury than running with shoes. Runners should educate themselves on the construction of running shoes and go to their local specialty running store to find expert help in selecting the right shoe for their needs. Shoe companies make a wide range of models for all types, and you should find the perfect shoe for you."

Sneakers are the 'craze', and have been since the late 1960s.  But of course this fellow has blinders on, since he works for ASICS, and the barefoot running craze threatens him.  "Shoe companies make a wide range of models for all types, and you should find the perfect shoe for you."  Sorry, none of the mainstream sneaker makers offer barefoot-style runners any options. We'd be happy to have them, but they're not there now.